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Areas of Practice
Education
  • University of Virginia School of Law, J.D., 1977
  • Louisiana State University, B.A., 1974, cum laude; College Honors
Bar Admissions
  • Louisiana, 1977
Court Admissions
  • U.S. Supreme Court, 1995
  • 5th Cir., 1977
  • 11th Cir., 1981
  • E.D. La., 1977
  • M.D. La., 1983
  • W.D. La. ,1977
professionalsBio
A. Ourso III
Partner
Four United Plaza
8555 United Plaza Blvd
Baton Rouge, LA 70809
225.248.2022 tel
225.248.3022 fax

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After gaining extensive experience in a variety of business litigation for over twenty-five years, Justin Ourso has focused that experience on intellectual property law, on media law, and on selected contested matters before state and federal agencies and in the courts. 

Mr. Ourso’s intellectual property practice encompasses trademark, copyright, domain names, web sites, the Internet, entertainment, trade secrets, and technology. His work in these areas includes counseling, selection and risk avoidance, registration, protection, enforcement, intellectual property and web site audits, web site user agreements, COPPA and DMCA compliance, licensing, and related transactions and agreements, including management, distribution, employment, and noncompetition agreements, and intellectual property asset descriptions for public securities filings. 

His media law experience includes counseling and defending broadcasters, publishers, reporters, and networks in the areas of defamation, privacy, publicity, advertising, reporters’ privilege, public records, open meetings, and courtroom access. 

Mr. Ourso’s business litigation experience has covered constitutional, contract, construction, warranty, product liability, business interruption, bankruptcy, interpleader, infringement, unfair competition, covenants not to compete, unfair trade practices, professional liability, commerce clause, antitrust, partners’, directors’, officers’, and partners’ liability, fiduciary duties, class actions, and statutory and agency licensing claims in Louisiana state and federal courts. 

His industry experience includes national and international manufacturers, processors, providers, distributors, building contractors and retailers of numerous products and services, including perfume, compressors and turbines, television and radio broadcasting, newspaper and magazine publishing, HVAC equipment, tobacco, recorded music, groceries, telecommunications, petroleum, utilities, computer chips, musical entertainment, and tax preparation. 

Mr. Ourso has been actively involved in the International Trademark Association for over twenty years and the Intellectual Property Section of the American Bar Association for fifteen years, having served as a chair or vice chair of various committees. See details on his INTA committee work here and his ABA IPL work here.  He was selected in 2013 to the inaugural edition of IP Stars, an international guide to leading IP firms and lawyers published by Managing Intellectual Property, and in each succeeding year through 2016.  In 2016, he was selected by Best Lawyers as the Trademark Lawyer of the Year for Baton Rouge.  He was also selected to Who’s Who Legal:  Trademarks in 2015, the only Louisiana trademark lawyer selected. 

Community Service

For a period of nine years, from the fall of 2002 through the spring of 2011, Mr. Ourso devoted a substantial amount of time to coaching a recreational soccer team with the Baton Rouge Soccer Association, beginning with boys under the age of five.  He coached a total of 33 boys, nine of whom were on the team from five to nine years. All who tried out were selected to a premier team when the team stopped playing. 

Mr. Ourso’s other community service has included serving on the Board of Directors of the South Side Civic Association for three years; as chair or co-chair for the committee at his church responsible for adult retreats and speaking programs for three years; as a solicitor for and as chair of the corporate division of fundraising for the annual giving program for Mary Bird Perkins Cancer Center; as chair of the Parents Annual Giving Campaign for Catholic High School, after serving as a grade level chair for four years; as a major donor solicitor for a capital campaign for St. Joseph’s Academy; a major donor solicitor for Trinity Episcopal School in New Orleans; as a solicitor in two capital campaigns for the University of Virginia School of Law; and on an advisory board for the Literary Circle of Louisiana State University. 

Personal

Justin and his wife Ann have reared three daughters and a son through college and to marriage–one is an investment banker in Atlanta, one a managing director of TIAA in Charlotte, one the Congressional Affairs and Public Relations manager for a federal agency in Washington, D. C., and one a Human Resources manager for a software company in New York City.  Justin coached the two youngest in little league baseball and all four on various soccer teams.  Ann worked her magic on the rest of their lives. 

Publications for Clients and Prospective Clients

Choosing a Lawyer

Branding Tips for  Entrepreneurs

Branding Tips for Small Business Owners

Expense for Entrepreneurs and Small Business Owners - Is Paying a Trademark Lawyer Worth the Cost 

Noteworthy

  • AV Preeminent® Peer Review Rating in Martindale-Hubbell
  • Listed in The Best Lawyers in America® 2018 (Copyright 2017 by Woodward/White, Inc., Aiken, SC) in the areas of Litigation - Intellectual Property and Trademark Law (listed annually since 2012)
  • Recognized by Best Lawyers® as the 2017 Trademark Law "Lawyer of the Year" in Baton Rouge

Representative Matters

Business Litigation and Transactions

Intellectual Property Litigation and Transactions

    Media Law


    News

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    Presentations

    • "IP Licensing", March 25, 2015, ABA Intellectual Property Law Section Annual Conference
    • "Branding and Trademarks", January 15, 2015, Business & Technology Trade Mission Program
    • "Panelist: Social Media and Intellectual Property Law", October 30, 2014, Conference of the Gulf Coast Intellectual Property Association
    • "Trademarks and Social Media: A Preliminary Analysis of Trademark and Related Rights in Social Media", January 24, 2013, Gulf Coast Intellectual Property Association, New Orleans, LA
    • Moderator, "Obtaining and Enforcing Asset Freeze Orders & Similar Remedies Against On-Line Counterfeiters", March 30, 2012, American Bar Association's 27th Intellectual Property Law Conference, Arlington, VA
    • "Branding Your Business: The Nature, Selection, Use & Protection of Brand Names & Images", Louisiana Business & Technology Center, Baton Rouge, LA
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    Publications