Kim Perret, Chief Marketing Officer of the firm, served on the panel for the session, "Building the Firm of the Future with Marketing at the Helm," during the 2016 Annual Legal Marketing Association (LMA) Conference in Austin, Texas, on April 12, 2016. Ms. Perret and other panelists discussed the future of the legal industry and examined the opportunities and challenges that law firms will face over the next five years. The LMA is an organization that brings together legal marketing professionals from firms of all sizes, consultants and vendors, lawyers, marketers from other professions and marketing students to share their collective knowledge.